Ad blockers are increasingly popular, reducing the impact of traditional online advertising. According to Statista, 33% of computers now have a least one type of ad blocker, and this number has doubled since 2014. People use ad blockers primarily to prevent disruptions in the browsing experience. Ad blockers prevent advertisers and publishers from reaching their […]

In the digital universe, who like to keep multiple cards and huge cash in the pocket, or want to enter the credentials to make the payment done. The answer is absolutely no one. These are actually relics from the past. Now, the businesses are going the customer’s way, that’s handy digital mobile wallet way. The […]

Augmented reality solutions are offering brands the power to create immersive customer experiences. Such solutions deploy user’s view of reality with computer-generated 3D images. Brands are always being looked forward in order to integrate more appealing ways to communicate and connect with existing customers. Augmented Reality is there with interactive methods that are technologically-fueled experiences […]

There is no such thing as a successful marketing effort unless the emails you send comprise a successful CTA. The fact of the matter is that every email needs to have a purpose, either it’s to inform users of a new product, invite them to an upcoming event, or inform them about the latest offers. […]

Those who are somehow related to the digital world, know about SEO. Well, for a quick reminder, SEO or Search Engine Optimization is a marketing plan which is focused on growing visibility or appearing in the right search results in organic (non-paid) search engine. SEO covers both technical and creative basics which are definitely required […]